27/11/2025

Engage Your Audience – Rock Star Style

What AC/DC’s support act can teach every presenter about connection and confidence.

I was at a fantastic AC/DC in concert at Murrayfield Stadium in Edinburgh this summer.

There was a great lesson from the support act about speaking to a crowd.

Being a support act cannot be easy, for a number of reasons.

  • Most of the crowd are there to see the main act
  • Many haven’t even arrived when the support starts
  • Others are distracted – heading to the bar or chatting to friends

The support act in this case was The Pretty Reckless, and I was impressed by the way the lead singer, Taylor Momsen, handled it.

She did two things that could be useful in many presentations.

Firstly, Taylor Momsen made a direct pitch to all of us in the audience.

“I am exactly the same as every single one of you here. I am a massive AC/DC fan. I think they are the greatest band in the world and has been an honour to tour with them.”

The result? A massive round of applause and loud cheers.

Secondly, she asked us to do something, gave us a reason, and sounded like she meant it.

“I want everyone in the stadium to put their hands in the air.”

A lot of people did.

“Tonight is the last night of the entire tour so I want every hand up.”

Pretty much everyone responded.

Of course, a rock concert is very different from a presentation.

But these two tips can be applied easily.

  • Pitch direct
  • And when you tell an audience you want them to do something, give them a reason to do it

Then, give it 100%.

Energy, connection, and intent – they work on any stage.

Whether you’re playing to thousands or presenting to ten, your delivery shapes the experience.

Remember to engage your audience – rock star style.

Engage them early, give them a reason to join in, and you’ll hit the right note every time.

For more simple and effective presentation tips – check out the following article in keeping with the rock theme about owning your audience…

Own Your Audience: Lessons from Cyndi Lauper

 

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